We keep things simple on I Love West Ham and collect as little as we can. Here is the detail.

The site does not use analytics, advertising trackers, tracking pixels or ad networks. The contact form asks for a name, an email address, a topic and a message. These are used only to reply, are emailed to the site team and kept no longer than needed to deal with the message. The form has a simple flood limit, based on a short-lived, anonymised version of the sender's IP address. An automated spam filter, provided by an outside AI company, looks at messages before they reach us.

Some pages show pictures and posts from X (Twitter), and may include content from Facebook, Bluesky or YouTube; those services can see the visitor's IP address and may set their own cookies under their own privacy policies. New articles are shared to the site's own social media pages; no visitor data is passed to them.

The site itself only sets cookies for the people who log in to manage it.

Visitors in the UK and EU can ask what personal data is held about them, and ask for it to be corrected or deleted, using the contact page. Should you wish to complain to the regulator, the Information Commissioner's Office is at ico.org.uk.

Get in touch

Any concerns about how your details are used: send a message through the contact form.

Last updated 9 November 2026.